Yoko Ono’s Conceptual Photography from Flying Tiger
In 2013, OR Books released Yoko Ono’s Acorn, a sort of spiritual follow-up to her landmark Grapefruit, which was first published in 1964. As a Yoko Ono collector, I was particularly excited about the special edition OR published alongside the standard edition. I was so excited, in fact, I made an unboxing video upon receiving it! It was something I did on a whim that turned out to be an important moment for me. Not only did OR love the video (they feature it on their main product page for Acorn to this very day), Yoko herself loved it and shared it on all her social media. That meant a lot to me! I see the video as a work of art in and of itself. If you’re at all familiar with Internet unboxing videos, you’ll notice how mine’s a bit different from the run of the mill fare. In particular I focus on hand gesture as I open and show the book on screen. It’s about a simple, everyday action (opening a package you receive in the mail) and elevating it to something visually interesting with formal properties that extend beyond then object itself and into a different realm of object-as-performance.